Synergee: Taking Retail Network Management to a New Level

“For example, our dynamic property management module contributes to lowering a retailer’s “physical” shop’s TCO for both real estate and equipment by collaboration, cost and quality control,” states Laurent Dubernais, Founder and CEO of Synergee. The management module also allows the clients to calculate the right-of-use asset and lease liability, thus aiding them in planning their budgets accordingly.

For stores that are on a lease, there are specific deadlines and legal formalities, which vary from country to country. Synergee’s contract module centralises all contractual information related to the clients’ point of sale, saves the history of events and documents, and calculates the deadlines for the legal formalities based on the locality and their specifications. “Clients can optimise their upcoming and ongoing projects with Synergee’s project and site management module where they devise plans for the different schemes such as new constructions, opening or remodelling,” says Dubernais. The module lets clients monitor their budgets and deadlines and helps them in collaborating with the appropriate vendor. The maintenance module streamlines the work order requests, quotes and intervention dates and controls the quality of the work in progress.

The process of building a network and connecting the stakeholders like suppliers, customers and providers involves unnecessary expenditure and consumes a lot of time. “Our main aim is to manage the costs and time because during the project the client does not have any monetary returns as the business is not ready to be launched,” remarks Dubernais. “Our system efficiently handles projects, the collaboration between the various parties involved, approvals, workflows and costs efficiently through our modules.”

Synergee’s expanding client base includes some of the eminent brands from across the world. The globally famous French brand Lacoste is one such name, which adds further credibility to the company. Synergee solved the challenges of reducing the real estate costs for Lacoste by controlling their maintenance and rents across their national and international stores. “We enhance our methods constantly and are on the lookout for new approaches that we encounter globally to offer the best to our clients,” remarks Dubernais. Synergee takes immense pride in their ability to respond to the diversity of language, currency, and accounting standards or regulations and caters to the requirement of their 280 clients, extending across 120 countries.

The future looks promising for Synergee as the company envisions adding new analytics to enhance their solutions portfolio. With the aim of reaching a new zenith, Synergee plans to provide market benchmarking to determine the client’s best performance.